JtGA: Part 2.1 - 24+ Hour Observations

Blog Post created by awilliams Administrator on Apr 8, 2017

From Google Analytics Terms of Service

7. Privacy.
You will not and will not assist or permit any third party to, pass information to Google that Google could use or recognize as personally identifiable information. You will have and abide by an appropriate Privacy Policy and will comply with all applicable laws, policies, and regulations relating to the collection of information from Visitors. You must post a Privacy Policy and that Privacy Policy must provide notice of Your use of cookies that are used to collect data. You must disclose the use of Google Analytics, and how it collects and processes data. This can be done by displaying a prominent link to the site “How Google uses data when you use our partners' sites or apps”, (located at, or any other URL Google may provide from time to time). You will use commercially reasonable efforts to ensure that a Visitor is provided with clear and comprehensive information about, and consents to, the storing and accessing of cookies or other information on the Visitor’s device where such activity occurs in connection with the Service and where providing such information and obtaining such consent is required by law.

You must not circumvent any privacy features (e.g., an opt-out) that are part of the Service.

Thanks to James Jones and Chris Ward who were more familiar with Google Analytics Terms of Service than I was, it has come to my attention that passing user names is a violation and you should have a privacy policy for any systems passing data to GA. Chris also passed along this very helpful article for related readings which includes some helpful suggestions. 



I went looking for good data quotes...I couldn't pick just one...

Yeah, I used a table for layout...Sue me (actually, sue Jive!)


Sharing Your Data InsightsThe Process of AnalysisThe Process of AnalysisUninformed Opinions and Theories

Find more data quotes here.


My Observations and Ruminations 24+ Hours In:

  • It's fun to watch the "Top Users" and "Top Courses"
    • I noticed an adjunct who jumped on top of Summer 2017 course shells before my email.
      • She needs a reward of some kind.
    • Our second most active faculty member (so far) is part-time. Mad props to adjunct faculty!
    • Quiz heavy courses really run up the page count
      • Wow, quizzes run up the page count in general!
  • There are way more cities of origin being reported than I expect our students to be coming from.
    • Is this my ignorance or Google Analytics quirk?
    • No way this many students are using VPN's right?
  • The questions cropping up are going to make excellent material for surveys and such!
  • The current "Average Session Duration" is 8min 45sec.
    • This seems low, but what do I know?
    • Could this be a possible measure of engagement?
    • Can I analyze average session duration per user, and then find courses with hypothetically more engagement?
  • Goshdangit they're still using IE and Edge!! Aaaghhh!
    • At least I can figure out who they are now
    • Oh, wow... I can now easily generate a list of users (and their Canvas ID) who are using unsupported browsers...muahahaha...
  • Mobile Data!? Wherefore art thou mobile data! (sniff....)


Jeremy Perkins, look at what you have done!