Use Google Analytics for Catalog

Idea created by Andrea Porter on Aug 27, 2018
    Open for Voting
    • Jaclyn Smith
    • Danielle Storan
    • Rob Ditto
    • Melanie Mitchell
    • Liam Gardner

    Using Google Analytics, Catalog administrators can measure where their registrants are coming from online (google, an ad, facebook, etc.), page engagement, stickiness, conversion rates on descriptive ad copy, and so much more!  For those of us printing catalogs and creating online ads, Google Analytics is essential for measuring advertising campaign effectiveness and gaining more registrants.