Leading through Chaos - Insights and Actions • Browse the resources from the keynote presented by the Academic Strategy Team.
We’re excited to announce a new capability in Canvas Catalog that brings greater control and flexibility to your promotional campaigns. With this update, Catalog admins can now create true one-time-use promotional codes, enabling secure, targeted, and high-impact outreach without the risk or manual overhead.
Until now, managing exclusive promotions often meant relying on workarounds or close manual oversight. That created friction and uncertainty, especially for institutions running time-sensitive or externally funded campaigns.
Now, you can launch promotional efforts with confidence. Each one-time-use code is automatically deactivated after a single redemption. This ensures precise access control.
Imagine offering 50 exclusive enrollments to alumni at a reunion event, knowing with certainty that each code can be used only once and only by one person. This update empowers you to do just that.
Whether you’re running:
This feature helps you deliver with ease, accuracy, and full campaign integrity.
One-time-use promotion code
When creating a new promo code, you’ll now find a Usage dropdown with three options:
Along with this update, we’ve enhanced the Unlimited option to give you greater flexibility. You can now configure:
These settings allow you to shape open promotions with more nuanced access control. For example, you can limit a code to 5 total uses or allow each participant to redeem it up to 3 times.
If someone enters a one-time-use code that has already been used, they will see a clear and friendly message explaining that the code is no longer valid.
The setup is simple. The enforcement is automatic. The entire experience is seamless.
This enhancement expands what is possible in Catalog and helps your team run smarter, more focused outreach. With one-time-use promo codes, you can:
And it’s all built into Catalog. There is no need for external tools, manual tracking, or complex configurations.
Here’s how to begin:
Your promotion is ready to run with secure, automatic enforcement from the start.
This release is another step in making Canvas Catalog the most flexible and institution-focused enrollment platform available. If you have questions or want to share how you're using this new feature, we would love to hear from you.
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Hello there! I’m Máté, Product Manager for Catalog at Instructure. I’ve been in product for 6 years now, working on tools that help people learn and grow. Before Instructure, I spent almost a decade in hospitality tech, which taught me a lot about building user-friendly systems and working across cultures. I also spent a few years lecturing at Corvinus University, which is where my mission to bring Canvas to Hungary really kicked off. These days, I’m focused on making Catalog even better for institutions that want to offer professional learning at scale. Outside of work, I love sailing, volleyball, and trying new things with AI. Currently building my own GPT agent.
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