Across the world and in particular the middle and high school athletic world Hudl has entrenched itself as THE platform for athletes and their coaches to use to do all sorts of tasks related to the filming and evaluation of their teams. With students and teachers (which are obviously coaches) using Canvas to communicate educational content it makes sense that Canvas also incorporates the ability to communicate with the Hudl platform to embed content within the Canvas account to provide a one-stop place for both students and coaches.
Coaches who are teachers would love to set up "classes" in Canvas which could be a means to communicate with their athletes within the same system their students are being asked to be on for their classes. Just as in the Infinite Campus program where "classes" are set up to allow coaches to monitor grades, class schedules, emergency contacts, etc. there also needs to be this function in Canvas but with the ability to integrate Hudl videos and other various components so there is a seamless stream of communication not only with the students academic classes but also with the extra curricular activities they spend lots of time on. As we all know, as students get involved with extra curricular activities, time management and finding the balance with schoolwork is a top priority.